Spike Consulting Group is headed by twenty-two year sports and entertainment industry veteran David Peart.  Peart, who serves as the Founder and CEO of Spike Group, has held numerous senior level executive positions with teams such as the San Francisco 49ers, Houston Texans, Dallas Stars, Texas Rangers and Pittsburgh Penguins.  He has served as the chief revenue officer for teams and venues that have been recognized as industry leaders.  He has provided consulting for over 100 sports and entertainment venues and to numerous universities, sports leagues, facility management companies and pro teams.  His sponsorship work with fortune 500 companies has provided a platform for clients to receive considerable value and exposure through creative and innovative marketing partnerships developed by Peart in response to his client's business objectives.

Peart has been a part of eight facility naming rights projects in six U.S. Cities including Reliant Stadium in Houston and Monster Park in San Francisco.  Marketing and branding initiatives developed by Peart have won numerous awards and serve as best practices for many teams and properties. Peart is respected for his extensive relationships, industry expertise and proven track record.  He has frequently lectured on sports and entertainment management subjects at schools such as Stanford University, Rice University, University of Dallas, Point Park University, University of Houston, Baylor University, UC Berkeley and San Jose State University.  Peart has contributed to numerous books and publications on sports management.